Accenture came to us with the huge task of taking over all of the Fast Track lanes at Heathrow airport. They had an existing set of above the line billboard ads that they wanted us to bring to life at Heathrow airport. I set about working with a project manager and roughly scamping up 3D projections of the floorplans at Heathrow with the creative working within the given space. Once the client was happy with what we proposed to do with the creative, I then worked with a team of artworkers and designers to bring the real scale creative to life. This was a huge campaign which spanned across 3 terminals with a media spend of around 5 million pounds.
Client / Agency:
Accenture / TAG Worldwide