Mitsubishi Chemicals Advanced Materials (MCAM) embarked on a rebranding initiative for all communication channels.

This required a significant overhaul of their website, with a revised information architecture, new user experience, and new UI design.

I partnered with the team at Omobono agency to lead the UI design, which involved creating a responsive website design and developing a comprehensive design system.

The result was striking new website that showcased the new brand and provided a superior user experience fronted by a remarkable UI design.