About.
Hey there, I'm Craig Barber. A Digital Product Design Leader based in London, United Kingdom.
I help big brands, startups and agencies launch and optimise exceptional digital experiences by delivering outstanding UX and UI design for websites and apps.
I partner with AI agents, researchers, data scientists, product managers, engineers and key stakeholders at renowned organisations such as Marks & Spencer, ManyPets, Jumeirah and Virgin Media.
Additionally, I have created an AI powered 60 Second Ad Studio™ called Stirling.
I also provide daily inspiration, resources and knowledge to the product design community via my blog CursorUp
I also provide daily inspiration, resources and knowledge to the product design community via my blog CursorUp
In my spare time I geek out on business psychology and have published a 100 page playbook on conversion rate optimisation called Crazy Conversions.

Craig Barber
Digital Product Design Leader
Research
Competitor analysis
Workshops
AI prompt engineering
User journeys
Wireframing
UI design
Prototyping
User testing
Team management